Trump Tweets are Super-Effective Strategy

A friend of mine who voted for Trump recently lamented that Trump’s tweeting is not presidential. I reminded her that Trump uses tweeting for a very good reason – because it takes very little time to do and is super-effective.

In the 2016 campaign candidate Trump used Twitter masterfully. He was able to go over the heads of the media and talk directly to the people. He recognized the power of tweeting and this is why he continues to use it, to brilliant effect. Here is a great example:

President Trump recently used Twitter to expose a sanctimonious Democrat US senator named Richard Blumenthal of Connecticut.

Blumenthal had claimed that Supreme Court nominee Neil Gorsuch had told him that Trump’s criticism of the Seattle federal judge over the immigration order ruling was “disheartening” and “demoralizing”.

But there is zero evidence that judge Gorsuch ever said such a thing; these words are only what Blumenthal claimed that Gorsuch had said. At the same time Gorsuch has never even said that he spoke those words to Blumenthal.

Normally this claim would have gone by the wayside as the media reported it to make Trump look bad while giving Trump no chance to respond. But Trump now uses Twitter to speak directly to tens of millions of Americans and indirectly to tens of millions more.

Trump used a tweet to expose Blumenthal for not being believable on the Gorsuch comments by pointing out that Blumenthal is a serial liar. This was proven by false statements that Blumenthal had made over many years suggesting that he had served in Vietnam, which he never did. Trump tweeted:

Sen. Richard Blumenthal, who never fought in Vietnam when he said for years he had (major lie), now misrepresents what Judge Gorsuch told him?

Look at that – in just 24 Twitter words Trump hammered Blumenthal by bringing up a subject that is very sore and embarrassing for Blumenthal. Trump went even further, tweeting about CNN:

Chris Cuomo, in his interview with Sen. Blumenthal never asked him about his long-term lie about his brave ‘service’ in Vietnam. FAKE NEWS!

You can rest assured that Blumenthal has retreated into his political foxhole for the rest of the Trump presidency. He never expected such a backlash because normally a Democrat like Blumenthal has the media to cover up for him. No more.

Thus Trump has enormous power by tweeting. No president has ever had this type of power before, or used it so effectively. So if anyone wonders why Trump uses Twitter, it is for a simple reason: It is very effective, and Trump is a very savvy man who uses media techniques and systems that work to his maximum benefit with as little expenditure of personal time as possible, i.e., Twitter.

Trump is not shy about tweeting. Just days before Martin Luther King day he took on a so-called “civil rights icon”, a black Democrat US congressman named John Lewis of Georgia. It started when Lewis said that he would not be attending Trump’s inauguration because he did not think that Trump was legitimately elected.

Lewis said, “It will be the first (inauguration) that I miss since I’ve been in Congress.” But Lewis, who has been in Congress since 1987, skipped the inauguration of George W. Bush too, in 2001. So Trump caught Lewis either lying or forgetting, and then tweeted:

Congressman John Lewis should spend more time on fixing and helping his district, which is in horrible shape and falling apart (not to mention crime infested) rather than falsely complaining about the election results. All talk, talk, talk – no action or results. Sad!

In short, Trump demolished Lewis, who has been considered for decades to be politically untouchable since he participated in a famous civil rights march in 1965. Trump then tweeted a day later:

Congressman John Lewis should finally focus on the burning and crime infested inner-cities of the U.S. I can use all the help I can get!

This was a fantastic put-down of a black blowhard who is used to getting kid-glove treatment from the media. Oh, the blacks and Democrats went into a total tizzy. Their “icon” John Lewis was called out! By a conservative white man, no less!

Lewis was called out because he is either stupid and can’t remember major events, or is lying. And good for Trump for taking on Lewis who has been hiding behind his “civil rights” facade for decades.

Indeed Lewis remembers the police dogs and fire hoses from a single 1965 civil rights march when it serves to embellish the image that he has cultivated for himself for more than 50 years. But he can’t recall whether he skipped George W. Bush’s inaugural in 2001. This is frightening that such a person is a member of Congress with wide influence.

Trump later said (not on Twitter): “(Lewis) conveniently doesn’t remember (skipping the Bush inauguration). You don’t forget something like that. He got caught, and it’s pretty bad. And it’s making him look bad, frankly.”

Awesome, and it all started on Twitter. If not for Twitter Lewis would have gotten off scot-free, as Democrats have for decades.

Using Twitter, Trump is sending a message to all of the ankle-biters who want to take a chunk out of him. And that, friends, is the most important point of Trump’s tweeting. Let us hope that he continues to use it.

Rest assured that Trump haters will now be much more hesitant about running their mouths, like Blumenthal surely will, and John Lewis will and many others who now must think twice about the skeletons in their own closets before taking on our tweeting chief executive and his magical keyboard.

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